YouTube SEO Marketing Campaign: DistroKid
Distrokid sponsored my YouTube channel for a 4 video marketing campaign.
I managed the video SEO and YouTube content marketing campaign to drive affiliate sales and promote the DistroKid brand.
Here's what I did:
Keyword Research:
Optimised Video Titles, Descriptions & Tags:
Content Creation:
Designed YouTube Thumbnails:
Results:
Views:
- Generated 64,530+ views across 7 targeted videos on YouTube
Engagement:
- Generated 638+ likes across YouTube videos
- Generated 2400+ clicks to DistroKid products
- Generated 88+ of comments across YouTube videos
- Replied to comments answering questions and engaging with commenters to build community
Conversions:
- Achieved a 6.8% click-through rate
- Achieved 141.5%+ ROI
Project Management:
- I was contacted for sponsorship on March 13, 2020
- I created and communicated a timeline for 4 sponsored videos to be completed and uploaded by April 8th
- I delivered all 4 sponsored videos on April 7th
Links:
YouTube Channel: https://YouTube.com/JayCartere
YouTube Playlist: https://www.youtube.com/watch?v=xW4xzdRkfFk&list=PL40rJAup6PmElw2VJRS9bj-cVCN8gphZl&pp=gAQB
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