When I follow someone and receive an automatic DM asking me to check out their SoundCloud profile, website or Facebook page I unfollow them and block them. This is why you shouldn’t use an auto-responder on Twitter:
1. A Terrible First Impression
Using an auto-responder is such a lazy form of marketing. Sending someone a self-promotional message immediately after they follow you makes a terrible first impression and leaves a bad taste in their mouth. You should be acting social on social media, not acting like a robot and mass messaging any person who takes the time to follow you.
2. You Deter People From Following You
I personally block everyone that sends me auto-dm in order to prevent them being able to spam me again and to avoid accidently following them in the future. Using an auto-DM can potentially burn many bridges with people you may want to work with or contact in the future.
3. You Seem Like A Spammer
Anybody who sends a link to someone without permission is a spammer. No-one likes or respects a spammer. You do not want to be identified as one because they’re the Internet equivalent of cockroaches.
4. You Appear To Be Less Credible
Receiving an auto-DM from someone, instantly informs me that that person knows very little about marketing or, even worse, is just too lazy. Who wants to deal with someone that’s clueless or lazy? That’s right: nobody.
I hope I’ve deterred you from utilising an auto-responding service if you were thinking about it, or even convinced you to stop using a terrible marketing technique that does more harm than good. Do you agree with my points on this? Let me know your opinions on auto-responders on Twitter.
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